TPI in association with MotionIcon UK now presents a unique opportunity to maximise brand awareness and increase sales globally, nationally or in targeted geographical areas in high visibility locations across all income and demographic groups.

Escalator step branding is a simple yet revolutionary development that gives advertisers immediate access to their target market with an eye-catching, cost effective, moving media choice. Our product offers complete versatility, from clean branding to multi-messaging and co-branding, effective from up close or from a distance. Our creative templates are designed to ensure that your brand message is effective regardless of escalator occupancy.

Since the early 1900s, when the first public escalator was installed at the Paris Exhibition, escalators have become the most convenient and popular method of public transportation between building floors.

TPI in association with MotionIcon UK escalator step branding product:

  • Suits any budget
  • Adaptable to all escalator profiles
  • Multiple brands and messages can be displayed simultaneously
  • Unlimited creative opportunities
  • Continuous 24hour exposure
  • Flexible campaign periods
  • Sections of escalator panels can be changed to create phased campaigns
  • Enhances the visual appeal of the escalator
  • Captures audience attention before reaching a point of purchase
  • Converts a maintenance liability into a dynamic asset and revenue stream benefiting landlords, whilst creating a new advertising medium.

There is no clear-cut solution when evaluating the clients need for an effective advertising campaign.

At TPI our team of experts will evaluate your chosen location and create a customised branding solution, giving your campaign and brand the maximum exposure it deserves.